The portfolio of Isaac Martin, a multidisciplinary designer, driven to make beautiful and usable things.
The Graphic Standard
Razorfish
The Tombras Group
Vesterbro Poster
GT America
IBM Plex Mono
Leading into the holidays, we worked with Patrón to create a tasteful gift guide. We developed four archetypes, capturing a range of personalities and palates. Each archetype was paired with a recommendated tequila and suitable cocktail. Folks could quickly and easily identify the perfect gift, while also allowing for a leisurely stroll through editorial content.
I was able to help with the overall concept, define the archetypes, plan and art direct the photo/video shoot. While that was all going on, I solo designed the site/experience.
